To say
the second edition of Now Muzik En.Core’s Playa’s Ball was a success
would be an understatement. The Crème de la crème of the entertainment
industry turned out in droves to celebrate the godfather; Edi Lawani ,
who has contributed immensely to the growth and success of the
entertainment industry as well as played a crucial role in the success
of many individuals in Nigeria today.
The exclusive party which
held at Club Rumors on January 31st, 2013 was organized by Now Muzik En.Core in
conjunction with 2face’s Club Rumors and supported by Chelsea London Dry
Gin and Teezers.
Veteran artiste, Nomoreloss, anchored the
event which started with an opening prayer by Mr. Laolu Ekins . The
event rolled on with a short and captivating documentary of Edi Lawani
travails in the entertainment world after which the strictly
'shot-callers' audience were entertained to a special request
performance by Abdul of Black Tribe and other thrilling performances by
Dammy Krane, Crystals ( Star Quest 2012 winners) and Lt Shotgun.
Also
at the event was the Head of Marketing, Intercontinental Distillers
Limited (IDL), Mr. Innocent Oboh, who gave a speech commending Edi
Lawani selfless contribution to the growth of the entertainment
industry. According to him, “Teezers and Chelsea are youth-oriented
products that seek to satisfy
the passion of their teeming consumers, this is why we are celebrating
with stars in the entertainment industry
to honour an icon, as Edi Lawani, who has given so much to the
music industry".
Playa's Ball roll call included included
Nomoreloss, Ras Kimono, 2face Idiba, Alariwo, Zaaki Adze, Tony Okoroji,
Annie Idibia, Suny Neji, Efa, D'beat band, DJ Humility, Sound Sultan,
Baba Dee, Laolu Ekins, Rocksteady, Dele Mabiaku, and many others who
were all high spirited and
partied into the wee hours of the next day.
'The Guru' as he
is usually referred to, was pleased to receive a special gift presented
to him by the chairman of COSON, Chief Tony Okoroji.
Edi Lawani has built a name in the
corporate and entertainment industry in a range of activities not
limited to events management, marketing strategy and communications, TV
production, promotions and more. In the past, he has bagged numerous awards such
as the Artistes manager of the year (NMA 1994), Special Recognition
Award for contribution to the music industry in Nigeria (Fame Music
Awards 2008), Hall of Fame (Hip-Hop World Awards 2008), and a Lifetime
Achievement Awards 2011 (South South Music Awards). Currently Edi is the
head consultant, Showbiz Network / Paragonis Multi-media productions.
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